Implementing Upcharges Smartly (Without Being Salesy)

Implementing Upcharges Smartly (Without Being Salesy) There isn’t a business owner in the world that would turn down an opportunity to increase revenue from every sale. Yet, not many take advantage of the chance to upsell — even when it’s right in front of them. Some may not recognize it whereas others may feel uncomfortable pushing an upcharge, but a simple ...

Earth Day 2021 | 9 Tips For Event Sustainability

Earth Day 2021 | 9 Tips For Event Sustainability As WIPA works towards more sustainable events, we have tips for making your events more environmentally responsible in recognition of Earth Day 2021! Sustainability with any event may never be 100% however there are ways to reduce our carbon footprint and offset the rest. 1. Avoid single-use plastics and instead consider compostable containers.Plastic ...

Back to Business, Part 1 – NSBWEP Webinar

Back to Business, Part 1 - NSBWEP Webinar WIPA MEMBERS, join The National Society of Black Wedding & Event Professionals on April 22nd at 5pm for the webinar "Back to Business, Part 1 with @CROWDPASS... As the States re-open and our industry gets back to business, we are overjoyed with getting back to work but also concerned with navigating our ...

Revealing 4 Must-Have Elements of Your Business Structure

Revealing 4 Must-Have Elements of Your Business Structure Running a successful business can often feel like you're spending the bulk of your time working on client work, but smart wedding pros know that they must also commit to optimizing your business structure to keep clients happy. After all, a disorganized and chaotic backend is enough to alert clients to deeper ...

3 Things to Consider Before Starting the Hiring Process

3 Things to Consider Before Starting the Hiring Process 2020 was a difficult year for countless reasons, but one of the hardest challenges for business owners was the decision to lay off employees due to a lack of live events and, consequently, a drop in revenue. As the light at the end of the tunnel becomes brighter, some wedding pros ...

Establishing Expectations (The Right Way) With Your Fellow Vendors

Establishing Expectations (The Right Way) With Your Fellow Vendors Working in the wedding and events industry involves crossing paths with many different personalities. On one hand, you’ll find creative partners that seem to get you and your thought process instantly. On the other hand, you’ll also find those who you have to work a little harder to get on the ...

The True Value of Firm Boundaries & How to Draw Them

The True Value of Firm Boundaries & How to Draw Them Ah, boundaries. It’s one of the stickier subjects in life, both in personal and professional aspects. While they’re absolutely necessary for preserving your sanity, it can be a difficult line to draw when you know it’s possible that it could disappoint others. This is particularly challenging for creative service ...

Successfully Working with Clients During a Crisis

Successfully Working with Clients During a CrisisBy Oleta Collins, Flourishing Art Natural disasters are unpredictable, yet inevitable. It’s less about if and more about when, so event professionals must always be prepared with a backup plan. As a company based in central California, we are no stranger to crises — earthquakes, wildfires, mudslides, flooding and, now, a global pandemic. These types of ...

3 Quick and Easy Ways to Style Your Grooms

3 Quick and Easy Ways to Style Your Grooms If you’re a planner, photographer, or florist, many of your services end up being pretty focused on the bride, right? But what about the groom? How can you style his suit or tuxedo to help him be his most dapper self on the big day? Over the past several years, I’ve ...